RootsTech 2017 Schedule

Subject to change

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7:00 am
Registration
(Closes at 6 p.m.)
9:00 am
Sessions/Labs
Innovator Summit General Session
Liz Wiseman |

Liz Wiseman teaches leadership to executives and emerging leaders around the world. She is the President of the Wiseman Group, a leadership research and development firm headquartered in Silicon Valley. Some of her recent clients include: Apple, Disney, eBay/PayPal, Facebook, GAP, Google, Microsoft, Nike, Roche, Salesforce.com, and Twitter. Liz has been listed on the biennial Thinker50 ranking for 2013 and 2015, and named as one of the top 10 leadership thinkers in the world.

 

She is the author of three best-selling books: Rookie Smarts: Why Learning Beats Knowing in the New Game of Work, Multipliers: How the Best Leaders Make Everyone Smarter and The Multiplier Effect: Tapping the Genius Inside Our Schools. She has conducted significant research in the field of leadership and collective intelligence and writes for Harvard Business Review and Fortune and her work has appeared in the Wall Street Journal, Fast Company, Entrepreneur, Inc. and Time magazines. She is a frequent guest lecturer at BYU, the Naval Postgraduate School, and Stanford University.

Room: Ballroom B
Session number: IS7000
Innovator Summit Track
Return to Top
10:15 am
Sessions/Labs
Industry Trends and Outlook
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A discussion on the genealogy and family history industry. Discussion concerning investment opportunities, technology needs, business and consumer trends.

Room: Ballroom B
Session number: IS7100
Innovator Summit Track
Return to Top
11:45 am
Sessions/Labs
Principles of the Lean Startup
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Lean Startup

Room: Ballroom E
Session number: IS7301
Innovation: Best Practices and Applications
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Have an idea? Learn some best practices and applications for innovation.

Room: Ballroom J
Session number: IS7303
Innovator Summit Track
Return to Top
12:30 pm
Sessions/Labs
Innovator Showdown Semi-Final
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See the showdown Semi-Finalists present their ideas.

Room: Ballroom B
Session number: IS7200
Innovator Summit Track
Return to Top
2:00 pm
Sessions/Labs
Marketing #1
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Marketing family history and geneaolgy

Room: Ballroom E
Session number: IS7375
Innovator Summit Track
Developer #1
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API, SDKs, and many more developer discussions

Room: Ballroom G
Session number: IS7411
Innovator Summit Track
Entrepreneurship & Investment
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Entrepreneurship and investment discussion

 

Room: Ballroom J
Session number: IS7702
Innovator Summit Track
Innovation #1
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Innovation in the family history and genealogy industry

Room: Ballroom B
Session number: IS7531
Innovator Summit Track
Return to Top
2:30 pm
Sessions/Labs
Marketing #2
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Marketing family history and genealogy.

Room: Ballroom E
Session number: IS7369
Innovator Summit Track
Developer #2
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APIs, SDKs, and many more developer discussions

Room: Ballroom G
Session number: IS7422
Innovator Summit Track
Entrepreneurship and Investment
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Entrepreneurship and investment discussion

Room: Ballroom J
Session number: IS7714
Innovator Summit Track
Innovation #2
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Innovation in the family history and genealogy industry

Room: Ballroom B
Session number: IS7527
Innovator Summit Track
Return to Top
3:00 pm
Sessions/Labs
Beyond Hints – Research strategies for beginners
Crystal Farish, Ancestry ProGenealogists |

*

Room: 250A
Session number: RT7456
RootsTech Track
Records Created at Death
Ginny Ackerson | Beginner

Many records are created when someone dies. We will discuss death certificates, death registers, probate records which include wills, letters of administration, heir proofs, estate distribution records and many more. We will also discuss casket makers records, sexton's records, church records, funeral home records, newspaper notifications, etc.

Room: 250D
Session number: RT2086
RootsTech Track
Preserve Your Memories - Digitizing Family Photos
Jens Nielsen, pictureline inc. | Intermediate

To enable attendees to preserve their family photos and memories through basic knowledge of scanning, file restoration, and the storage of both digital files and physical photographic materials.

This class is endorsed by Pictureline

Room: 151
Session number: RT0609
Street Savvy: Discovering Your Urban Roots
Juliana Szucs, Ancestry | Beginner

Feeling overwhelmed with research in the big city. Juliana shares tips that will help you pin down your ancestors in cities—large and small.

Room: 255A
Session number: RT9713
RootsTech Track
Venture Ownership & Capitalization Tables
John Richards, Startup Ignition, LLC |

Angel investor John Richards will explain and demonstrate venture ownership and cap tables in a straightforward and digestible way for both beginners and experienced entrepreneurs. John will introduce the capitalization of a startup, what a cap table is, and how the cap table can be used to project future company ownership. The confusing nature of ownership in the venture ecosystem will be de-mystified to enable entrepreneurs to better launch companies and negotiate financing deals. Bringing a laptop is optional.

Room: Ballroom J
Session number: IS1996
Innovator Summit Track
Palaeography Lab
Diane Lungo; Maggie Richards; Jill Woodbury | Beginner

This lab is a hands on approach for learning to read old documents. Attendees will explore different handwriting styles changing over time, tricky letters, unknown marks, and other surprises of old documents. Participants will have the opportunity to write, trace, and practice deciphering paleography with online tutorials. We will learn to properly understand the documents they find while searching to complete their ancestral families.

Room: 251B - LAB
Session number: LAB0551
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DNA: The Glue that Holds Families Together
Diahan Southard, Your DNA Guide | Beginner

My mom was adopted from an unwed mother’s home in Seattle, Washington. Come learn how we were able to use a combination of genetic and genealogical tools to connect with our biological family, and how it has affected our lives. Leave with concrete ideas on how to apply these same methods to your own personal genetic genealogy endeavors, weather you are looking for your father, or your 3X Great Grandfather.

Room: Ballroom A
Session number: RT1425
RootsTech Track
Technology for Deciphering Foreign Language Record
Randy Whited | Beginner

Once we have identified the origin of our immigrant ancestors, we are faced with the task of continuing our research in an unfamiliar language. This presentation will show you how to use tools at your fingertips to decipher those records. While a complete, flawless translation may be outside our current expertise, we can apply basic genealogical methodology to obtain the key facts in foreign language records. Focusing on records available from FamilySearch, this presentation will show how to identify common elements, perform a transliteration of the text and use online resources to translate into a meaningful document.

Room: 251D
Session number: RT2088
RootsTech Track
ArkivDigital Hands-on Workshop
Kathy Meade, ArkivDigital | Beginner

ArkivDigital is an online application that provides access to the Swedish historical records. It is the premier site for Swedish research. The database provides access to the church books, emigration records, passenger ship manifests, estate inventories, military records, tax registers, court records and much more. The class will examine the two search techniques: archival search and index searching. The objective of the class will be to learn how to do a basic vital record search and locate a corresponding household record so that one can begin researching one’s ancestor backwards and forward in time.

Room: 254B - LAB
Session number: LAB1160
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When Worlds Collide: Resolving Conflicts in Genealogical Records
Judy G. Russell |

The Genealogical Proof Standard says to resolve conflicts in data... but like so many things that sound good, it's easier said than done. What exactly are we supposed to do when we encounter conflicting evidence?  What are the basic types of evidence conflicts and the methods - and tips and tricks - we can use to resolve them?

Room: 255E
Session number: RT3015
RootsTech Track
Prepare for a cemetery search, photo & index trip
Daniel Horowitz, MyHeritage | Beginner
Cemeteries are great resource of genealogical information that every researcher will have to use some day. Here your relatives are just waiting for you to visit them, and start collecting all the information they have to offer you. Be prepared and make sure you make the most out of your visit. Don't waste the time in your local cemetery or the one abroad. Come to learn from Daniel the preparation tasks you need to do before and during the visit for your personal research or for an indexing project. This lecture will help you understand the tombstones terminology and symbols; how to transcribe and translate efficiently the written texts. Daniel will offer you different tools, tips and technologies to help you overcome many of the troubles you will have when dealing with the death people, and those in charge of their care. You should not die without hearing this lecture.
Room: 255B
Session number: RT1600
RootsTech Track
Preserving Family History in Fun & Modern Ways
Olivia Jewell | Beginner

Want to preserve, present, and share your family's stories in creative and modern ways using the latest technologies? Come learn how and gain a renewed enthusiasm for sharing your stories and the ones of those you love. Discuss new and modern technologies designed to make preserving your life stories easier. Follow along as we discover unique and creative platforms for presenting stories to family members of all ages, especially your techie teens and kids, even involving them in the process. Whether you're a novice or advanced genealogist, leave this class with renewed excitement for sharing your family's stories.

Room: 251E - LAB
Session number: LAB0919
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Metadata: “Writing on the Back” of a Digital Photo
Alison Taylor, Pictures and Stories | Beginner

Writing on the back of a print is an easy way to identify what’s in a photo. But how do you identify a digital file? The answer is metadata: editable information that stays with a digital image no matter where it travels. Captions, keywords, search terms, family names, dates, and copyright information can all be added to a digital photo, and it’s not hard to do! This class will explain in a fun, non-techy fashion, using clear visual examples, how to find and add captions and other metadata to your digital photos no matter what computer, platform, or software you’re using.

Room: 155 - Getting Started
Session number: RT9227
RootsTech Track
Underused Databases for Scottish Genealogy
Christine Woodcock, GenealogyTours of Scotland | Beginner

Scotland is a world leader when it comes to preserving their national history and national memory. Archivists all over the country are working to conserve, preserve, digitize and make available records that can be used for genealogical research. This lecture will assist you in learning where you might find information on your Scots ancestor that will help you to fill in their story and add to your understanding of their social history. There comes a time when you have done all of the online researching you can do using the standard databases. In this workshop you will learn of lesser known databases to assist in breaking through your brick walls. These include: • FindMyPast • Deceased Online • British Newspaper Archives • Emigration Databases • Military Databases • Poor Law Records • Medieval Ancestry • Local, Offline resources

Room: 150
Session number: RT0550
RootsTech Track
Share the Work: ResearchTies and Multi-User Logs
Jill N. Crandell, Brigham Young University | Beginner

Frequently, multiple people in an extended family are researching the same ancestral line. Societies sponsor research projects where multiple volunteers participate and contribute to the work. This class will demonstrate how the multi-user feature of ResearchTies will assist in streamlining a coordinated research effort. All researchers work from the same research log, contributing their effort to the same goals and “to do” lists. When any researcher completes a search and links in a document, all participants have access to it. Learn how to share the work and work together!

Room: 255D
Session number: RT2085
RootsTech Track
Nature & Nurture: Family History for Adoptees
Janet Hovorka, Family ChartMasters; Amy Slade | Beginner

Two sisters, one adopted and one not, discuss the underlying concepts of genealogy for adoptees and their families. Come learn the difference between nature and nurture genealogy. The adoptee’s biological “nature” family history, enhanced by careful use of DNA testing, can fill in blanks where records can’t and help adoptees better understand their biological origin. The adoptive family’s history can help explain the formative “nurture” foundation of an adoptee’s life and create connections with adoptive family members and the adoptive family narrative. Using best practices, family history can be a powerful tool in binding adoptive families and in helping adoptees learn about and make peace with their individual life story.

Room: 251A
Session number: RT9819
RootsTech Track
The 'Minimum Viable Product' for Genealogy Start-ups
Tammy Hepps, Treelines.com |

Genealogy entrepreneurs are often themselves genealogists who've identified a gap in the market based on their own experience. This experience means that genealogy entrepreneurs have an usual sympathy for their user base, but it also blinds them to the reality of what the overall market needs. The "minimum viable product" (MVP) product development strategy helps entrepreneurs focus on building a product with just enough features to test the business hypothesis on real users. The MVP's build-test-learn cycle is especially well-suited to genealogy startups, where entrepreneurs worry they need to replicate most of the complicated features of the big sites to even have a chance at making it. The first half of this class will introduce the concept of the MVP and its related product development methodologies. The remainder of the time will be spent specifically analyzing the genealogy industry and selected large and small companies to learn from real-world case studies.

Room: Ballroom I
Session number: IS7030
Innovator Summit Track
Next-gen features and the data to support them
Luther Tychonievich, University of Virginia |
In family history, some desirable features of software tools cannot be added because the necessary data to enable them is not currently being collected. This talk will explore half a dozen features in this category, exploring why they are not fully realizable given the currently-popular data models and what changes to the underlying design could enable them. We'll then discuss a simple design that could enable most of these features, demonstrate that such a design is theoretically simple, and discuss various trajectories to design new and refactor existing platforms such that these and other new features could be added. The particular features we'll discuss include 'What would my tree look like if we changed this one thing', 'I want to share data with my cousin where we agree without having to resolve our disagreements', 'I just changed this ancestor's birthdate; does that change have repercussions?', and others I don't have space to list here.
Room: Ballroom B
Session number: IS7529
Innovator Summit Track
Google Books: the tool you should use every day!
Lisa Cooke, Genealogy Gems | Beginner

25 million digitized and searchable free books are at your fingertips at Google Books. Learn how to make the most of this goldmine chock full of historical data! You’ll discover the best techniques for finding fully digitized book FAST, and search secrets for locating genealogical data. Learn to capitalize on and translate the foreign language volumes from your ancestor's homeland. Then we’ll go beyond the obvious and track down maps, images, photos and more. Google Guru Lisa Louise Cooke will help make you a Google Books master, and you'll find yourself using this valuable tool nearly every day.

Room: Ballroom C
Session number: RT0535
RootsTech Track
Handwritten Text Recognition Technology
Eric Pfarl, Qidenus |

Developing HTR (Handwritten Text Recognition) Technologies will help us find what we are searching for in archives and records sometimes indecipherable. European handwriting from the 18th Centuries and before are becoming more and more difficult to read, even for native speakers and local researchers. To solve this issue, we are working together with high-tech universities in Valencia and Barcelona to develop the technology that will unlock handwritten treasures and help any user find what they are really looking for. This technology, mixing Optical Character Recognition with Neuronal Networks and other Deep Learning techniques will revolutionize the way we approach and search handwritten archives. We will present you the prototype of HTR, a tool that will forever change the way we search.

Room: Ballroom G
Session number: IS7113
Innovator Summit Track
How to market boring technology
Andrew Klein, Backblaze |

It must be fun to market holographic projection systems or the latest cool, must have, product or service. But what if the technology you are selling is, well, boring. How can you stand out? We'll present 3 examples of companies that were able to successfully market their boring technology. We'll start with what each company did to create and document their story. Then we'll examine what each company did to create the opportunity for them to be different. Finally, we'll review how each company's actions translated into success. By success we mean: A stock price rising from $0.78 to $18.00 in 9 months, or getting 4 million web site visits in a year, or being one of the fastest growing companies in the US for 3 straight years. These companies didn't spent bundles of cash on marketing. They didn't buy a Super Bowl ad or do crowd-sourced Gorilla marketing, they simply prepared for success, took an orthogonal approach to their market, and then executed when the time came.

Room: Ballroom E
Session number: IS1417
Innovator Summit Track
Legacy as Art: Celebrating your family history as art, when you are the artist
Brian Knapp, Legacy Republic; Sharleen Reyes, Legacy Republic | Advanced

As humans, our life’s memories are intended to be cherished. The idea of legacy as “art ” is a powerful one worth having; art being a physical work that is appreciated for its beauty, creativity and imagination.

In other words, how we cherish our life’s memories, matters. And you get to elevate the beauty of life’s memories to art status.

In a year when Snapchat usage is at an all-time high, and shared memories are soon erased, let’s step back to appreciate a different perspective on generations of everyday moments and memories. These moments don’t purposely disappear, but we instead create from life’s memories heirlooms for our future generations. 

During this session, you'll learn some ways that family photos and albums can be transformed into masterpieces, using online technology and resources, and how these works of art leave a lasting legacy for generations to come. 

Room: 254A
Session number: RT1808
RootsTech Track
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4:30 pm
Sessions/Labs
Fold3
Anne Mitchell, Ancestry |

*

Room: 250A
Session number: RT7642
RootsTech Track
FamilySearch API: What's New and What's Coming?
Ryan Heaton; Dean Payne |

An overview of what's new and coming in the FamilySearch API.

Room: Ballroom G
Session number: IS1743
Innovator Summit Track
Using Identity Characteristics to Locate Ancestors
Angela McGhie | Advanced

Genealogists compare information such as age, occupation, religion, residence, names of family members and signatures to help determine if two records refer to the same individual. This can be useful in locating individuals in specific records, and in distinguishing men of the same name.

Room: 254A
Session number: RT2096
RootsTech Track
The Latest on Mexican Research
Karina Morales, FamilySearch |
FamilySearch and Ancestry.com have partnered to make the best resources available for Mexican Research. This class delves into the record collections, techniques for research success, and tips for unveiling the story of your ancestral past.
Room: 155A - Getting Started
Session number: RT3454
RootsTech Track
Family at the Center: Making the Family History Center a sacred place
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Exceptional, spiritual experiences, that change families, forever can be had in your family history center, when you enable Spirit led personal family history experiences to be the center of everything you do. Learn how to create sacred family experiences that will invite the Spirit of Elijah into the lives of all who visit. 

Room: Ballroom A
Session number: LDS4033
RootsTech Track
Family History on the Go! –FamilySearch Mobile Applications
Todd Powell |

Now it is even easier to maintain your family history on the go with FamilySearch mobile apps. The mobile app provides users the ability to engage in small family history “micro tasks” that gives users simple tasks to weekly participate with your family.

Room: Ballroom C
Session number: RT4116
RootsTech Track
FamilySearch On-the-Fly
Amanda Terry, FamilySearch | Intermediate

We’re flipping the typical conference class on its head. Rather than asking questions at the end, this FamilySearch intermediate class experience is all about answering your questions from record hints to editing data. Chances are, there are others who are wondering the same thing. Join us for a lab-style, ask-an-expert class where you determine the class content.

This session is for an intermediate user with FamilySearch

Room: 251E - LAB
Session number: LAB2122
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Mothers, Daughters, Wives: Tracing Female Lines
Judy G. Russell |

Our family history isn't complete without the stories of the women of our families. But all too often they're the ones who just aren't there: not in the records, not in the censuses, not on juries, not in the voting booth. Yet despite the limited public existence of women under the law, there are many records left by, about or relevant to our female ancestors. Learn how to find the mothers, daughters, wives in your lines through their own records and the records of their menfolk.

Room: Ballroom B
Session number: RT3017
RootsTech Track
Family Storytelling - High Touch and High Tech
Carol Rice, Family Storytelling | Beginner

Family storytelling is a place where two worlds collide. Exciting new technologies meet the age-old oral storytelling traditions, but for some that creates a seeming conflict. We don't have to choose between one or the other. Come learn how to blend the High Touch and High Tech for family storytelling sessions the will delight all ages.

Room: 251D
Session number: RT9871
RootsTech Track
Beyond Digitization: How to Index & Search Your Own Records
Kimball Clark, Kindex LLC | Beginner

Frustrated trying to read through endless stacks of letters and journals? Worried about what's going to happen to all your family records scattered in different places? Discover how to create a searchable archive of your own family records through collaborative gathering and indexing efforts. Learn how to 1) create and manage a digital archive for your family or group, 2) engage others in crowdsourcing record transcription and tagging, and 3) search your archive data and share it with others through web, print, and social media.

Room: 251B - LAB
Session number: LAB1873
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Organizing Your Genealogy Files and Correspondence
Drew Smith | Beginner

In this session, attendees will learn how to process and organize information relevant to their genealogical research, including paper documents, digital files, and email. The session will discuss how to organize paper using either binders or folders, and the basics of preserving unique documents. Attendees will learn an organizational system for naming digital folders and files, as well as the process of synchronizing those files across multiple devices and backing up the files to a cloud service. Attendees will learn how to quickly process their email inbox, using unsubscribing, deleting, filtering, forwarding, and saving to other systems.

Room: 255D
Session number: RT0084
RootsTech Track
Mobilizing Your Family Story
Melody Chen, Family.me | Beginner

65% percent of all online activity is now conducted on a mobile phone. As our lives become more mobile, family history and memory sharing must “mobilize” as well. Genealogy doesn’t need to be confined to the the moments when you have time to sit at a computer. Learn about how to make the most of genealogy apps and mobile websites to document history and engage with your family constantly while preserving memories as they happen.

This class is endorsed by Family.me

Room: 250D
Session number: RT1931
RootsTech Track
Family History Marketing and how to get people engaged in genealogy?
Dirk Weissleder | Advanced

Many books have been written how to do genealogy but what is the right way to motivate people to be engaged in genealogy? What are your tools to win individuals to support your genealogical research, to join your family associations, taking part at your family reunion or becoming member of your society? With expertise of more than three decades in genealogy here is a European perspective.

Room: Ballroom E
Session number: IS1764
Innovator Summit Track
The New Frontier: Genealogy on Facebook
Schelly Talalay Dardashti, MyHeritage | Beginner
Facebook's massive and growing global membership makes it ideal for genealogical research opportunities. This session will address discovering relevant groups and people, how to organize your own group for a specific town or a surname, along with essential moderator and guideline issues. Learn how to attract people to your group who have similar interests in a certain topic, and work collaboratively in an international environment. Discover the pros and cons of open or closed groups, Facebook’s ever-changing features, and much more!
Room: 150
Session number: RT1405
RootsTech Track
Jewish Genealogy Resources on the Internet
Daniel Horowitz, MyHeritage | Beginner

Learn about the main repositories for Jewish Genealogy available on the cloud. This program will illustrate how to search efficiently in different Jewish (JewishGen, GesherGalicia, JRI-Poland and Jewish Genealogy Societies like IGRA and IGS) and not-so Jewish (FamilySearch, Ancestry, MyHeritage) databases, to find the information you are looking for; even if you don't know it existed. Daniel will also help you overcome the barrier of the language with a basic lesson of Hebrew, focusing the tombstones terminology and how to translate efficiently to English; as many of the Jewish repositories available are only in Hebrew. If you have Jewish ancestors, you suspect you have a Jewish ancestor or you only want your daughter to marry a nice Jewish doctor; you cannot miss this informative lecture that will show you there is light at the end of the tunnel.

Sponsored by MyHeritage

Room: 251A
Session number: RT1602
RootsTech Track
Locating Your Ancestors’ Naturalization Records
Ken Bravo, Nuts & Bolts of Jewish Genealogy | Beginner

This is a program designed to help you locate your ancestors’ naturalization records and unlock the secrets of those records. In 1906, the United States took control of the naturalization process. Although one could still be naturalized in state court, the paperwork filled out by the applicant for citizenship was now uniform and contained questions calling for much more detailed biographical information. It’s in the answers to the detailed questions that we are able to find out a great deal more about the immigrant and the members of his family. Learn to locate and access these records and follow up on the results.

Room: 255E
Session number: RT1111
RootsTech Track
Records where there is no paper: Oral Genealogy across the World
Brent Hansen, FamilySearch | Beginner

In 2012, an article was written about 220 million children who don’t exist… at least on paper. These children do not have a birth certificate (record). Today, it is estimated that over 30% of the world’s population do not have records. The only record of them is often the memory of their ancestors. If we look back in time, this number grows significantly. However, oral traditions to preserve this legacy exist all over the world. We find oral traditions that include genealogy across much of Africa, Asia, Islands of the Pacific and with Native American tribes. These living memory records are at real risk as population ages. The individuals that have deep knowledge are leaving the earth faster than we can collect these memories. In many areas the oral traditions are not being passed on due to changes in migration, education, documentation, and technology. FamilySearch has been working to collect this information for many years. In this session, we will explore Oral Genealogy, what is currently underway and the future of Oral Genealogy.

Room: 155D - Getting Started
Session number: RT1254
The Digital Revolution in Irish Genealogy
Brian Donovan, Eneclann & Findmypast | Beginner

Once upon a time Irish genealogy was considered impossible, but all that has changed. True, its still difficult, but thanks to the work of archives and libraries in Ireland, and findmypast.com, there are now over 140 million records online. They include traditional sources like civil records of birth, death and marriage, census records and church registers. But they also include census substitutes like the land valuation records and tax records. Moreover entirely new classes of records have been trail-blazed in Ireland, like magistrate court registers, rebel and military records, and much more. These sources can be difficult to use. So this lecture will describe and explain so users can get the most of what is available. But it is also time now to take stock. Where do we need to go to finally make Irish genealogy achievable for all. Brian will give a sneak peak of what's planned by findmypast.com, and also address the remaining challenges to access our historic records.

Room: 151
Session number: RT0607
RootsTech Track
Skinny Genes:Successful Lean Startup for Genealogy
Janet Hovorka, Family ChartMasters |

Lean startup innovation is changing the way companies create healthy businesses--especially in genealogy. What are lean startup practices and how have they been used to start successful genealogy companies? By understanding the hypotheses of your startup idea, you can create real measurements and then test your ideas before investing in the wrong idea. Learning from actual metrics, created with real world testing helps business owners decide whether to pivot or persevere. Many small genealogy companies get caught in the land of the living dead, thinking that more marketing is the pathway to success, when the real answer is testing and pivoting to find real sustainable growth. Learn from real world examples in the genealogy market what makes a company successful.

Room: Ballroom I
Session number: IS1632
Innovator Summit Track
How to find and secure Start up Funding
Bud Stoddard, TSO Life |

A focused guide to identifying sources of start up funding for your company. We will explore the Five sources of funding and outline steps to a winning proposal that results in investors wanting to write you a check. This session will discuss creating a concise and informative business plan to present to your potential investors. Bud Stoddard, a serial entrepreneur and angel investor, has raised capital on multiple occaisions and will outline what is best for you dependent on the stage of your business. He is the author of "Reflections of a Serial Entrepreneur, a street smart guide to starting your own company"

Room: Ballroom J
Session number: IS7205
Innovator Summit Track
Documenting My Freedmen Ancestors
Robin Foster | Intermediate

This class will take all the guesswork out of documenting your freedmen ancestors. You will learn how to identify ancestors who were emancipated as you follow an example of the process the instructor used to reconstruct Henry Sims' (Union County, South Carolina) family group and a timeline using historical records. You will also see the importance of researching the family who had enslaved the instructor's family. The record types used in the example will be specific to South Carolina along with other records more commonly used, but we will list comparable record types to search for in other states. You will learn how to access Freedmen's Bureau records and learn how the groundwork laid in researching prior to this time period enables you to more easily locate your ancestor and other related family members on Freedmen's Bureau records. We will show examples of different record types, and we will also discuss the reasons why your ancestor may not appear among these records.

Room: 255A
Session number: RT9851
RootsTech Track
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6:00 pm
Evening Events
Welcome Party: We Don't Need Roads
|

Kick-off RootsTech 2017 by attending the 80's themed welcome party to celebrate early innovation ideas. Play 80's video games, listen to 80's music, enjoy appetizers and drinks, hear a special Innovator Showdown announcement, and of course, expand your network. This event is being held at the Marriott Downtown, Grand Ballroom 

Room: Marriott Downtown
Session number: RT1006
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